"The one sale you cannot afford to miss" Gail Rolfe - Fashion Editor Daily Mail

On September 4th 1981 Fashion Editor Gail Rolfe of the Daily Mail wrote about the original and first ever sample sale to be held in the UK with the headline, "the one sale you cannot afford to miss" hence the birth of The British Designers Sale, now celebrating 33 years in the business.

The British Designers sale is a members only Club bringing together British and European fashion designers selling their custom made catwalk one-offs, showroom samples, cancelled orders, many from current season collections. The sale runs over two pack-filled days, seven times a year and you can expect anything from 50% to 80% off retail price.

Sales are held in the elegant Grade 2 listed Chelsea Town Hall on the fashionable Kings Road Chelsea.

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